When designing and selling window treatments, there are many steps to get from concept to creation. This window treatment master class is led by industry expert Donna Cash and serves as a beginning point to help you confidently navigate the journey of adding customized softness and beauty to the windows of your client projects.

What happens during a client consultation? How do you communicate your process to your client? In this window treatment master class, industry expert Donna Cash will share the process she has been using for initial client consultations during her 32 years of selling custom window treatments and why having a process leads to successful client meetings.

The power of visualization for room design uses all six senses. In this window treatment master class, industry expert Donna Cash shares her method for visualization. The key to visualization is to create a picture in your mind with you in the picture and keep the picture moving as in a movie. When you keep the picture moving like a movie, your mind will be so captivated it will not be able to think of anything else!

Be sure to download and work through the included Visualization Workbook.

In this window treatment master class, industry expert Donna Cash shares her road map for the design phase, which includes sourcing products, determining lead time, budgeting, and ends up with going back to the client for sign off and approval of the project.

Be sure to download the Pillow Edges How-To Guide.

Who is on your team? As a window treatment designer, you’ll need a workroom to fabricate your designs and an installer to install the treatment. Communication is key! Do you have a specialty? Choosing the correct team members will benefit you in the creation of your designs. In this window treatment master class, industry expert Donna Cash will give you pointers to consider when choosing the right team members for your projects.

Choosing the right hardware collection from the vast array of possibilities may seem like a daunting task. In this window treatment master class, industry expert Donna Cash will share things to consider when it comes to budget, design styles, and ordering drapery hardware for your window designs.

What goes into fabricating a drapery panel? It’s just a length of fabric, right? What may look like a simple process when you see draperies hanging at the window, is so much more than that to the workroom experts. In this window treatment master class, industry expert Donna Cash will share not only the steps in making a drapery panel, but everything that happens before the fabric is even cut.

Be sure to download the Drapery How-To Guide.

From concept to completion, the installation phase ends with a ‘no unhappy surprises’ installation and a client who is overjoyed with the window treatment design hanging in their home. In this window treatment master class, industry expert Donna Cash will walk you through the installation process and what you should prepare your client for before the installation day.